A firm that engages in conscious marketing is recognizing that it has a purpose higher than making a profit. Corporate social  

Cyuyl 1 T1" SSi'"S (iu PaTF TSTi ' responsibility (CSR) is an element of conscious marketing and generally refers to a firm's understanding that it has responsibilitie society. This activity is important because it will help you understand that because of the complexities of conscious marketing, n socially responsible firms are able to engage in conscious-marketing efforts. The goal of this activity is for you to differentiate between the two efforts. Read the description of each action type. Determine whether it represents corporate social responsibility (CSR) or conscious marketing. 1. Warby Parker was founded in reaction to an industry dominated by a single company that kept eyewear prices artificially high. partners with non-profits to provide eye care to those in need. (Click to select) 2. Google funds for-profit entrepreneurships in Africa. (Click to select) 3. One of TOMS' key slogans is "Shoes that bring the world together." (Click to select) 4. Procter & Gamble's Live, Learn, and Thrive program improves the lives of children worldwide. (Click to select) 5. The Coca-Cola Campaign focuses on water stewardship, healthy and active lifestyles, community recycling, and education. (Click to select) 6. Animal welfare groups praised Walmart for the new standards it issued to farms supplying antibiotic- and hormone-free livestoc (Click to select) 7. Employees of Southwest Airlines donate hours of their time to Ronald McDonald Houses throughout the United States. (Click to select) 8. Elon Musk, visionary head of such companies as Space X and Tesla, seeks to be involved with things that change the world. (Click to select)