A firm's ________ performance is a measure of its competitive advantage calculated using information from a firm's published profit and loss, and balance sheet statements. Question 7 options: a) economic b) accounting c) strategic d) sustainableA sequential set of analyses and choices that can increase the likelihood that a firm will choose a strategy that generates competitive advantages is the ________ process. Question 8 options: a) organizational change b) strategic management c) mission statement d) goal setting