Question
A grocery store would like to gain insight into its customers' purchase to possibly improve its in-aisle product placement and cross-product promotions. The table below
A grocery store would like to gain insight into its customers' purchase to possibly improve its in-aisle product placement and cross-product promotions. The table below contains a small sample of data in which each transaction consists of the items purchased by a shopper in a single visit to the store.
Transaction | Items |
1 | bread, eggs, milk |
2 | bread, sugar |
3 | bread, cereal |
4 | bread, milk, sugar |
5 | cereal, milk |
6 | bread, cereal |
7 | cereal, milk |
8 | bread, cereal, eggs, milk |
9 | bread, cereal, milk |
10 | bread, cereal, eggs, milk |
Consider an association rule:
If {cereal, eggs}, then {bread}
Answer the following questions based on the above association rule and the transactional data given in the table.
Question 12 (3 points)
The support count of consequent = __________.
Question 12 options:
|
8
|
|
2
|
|
4
|
|
3
|
|
1
|
|
7
|
|
6
|
|
5
|
Question 12B (5 points)
The support count of antecedent = __________.
Question 12B options:
|
5
|
|
4
|
|
7
|
|
6
|
|
2
|
|
3
|
|
1
|
|
8
|
|
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started