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A high-end furniture manufacturer creates each piece according to the needs of each customer. What type of strategy is this company using? a. focus b.
A high-end furniture manufacturer creates each piece according to the needs of each customer. What type of strategy is this company using? a. focus b. cost leadership c. broad d. geographic
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Marketing Channel Strategy
Authors: Robert Palmatier, Louis Stern, Adel El Ansary, Erin Anderson
8th International Edition
1292060468, 9781292060460
