FREE Trial
Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

A high-end vacuum cleaner manufacturer uses mostly advertising and sales promotions (e.g., rebates) as its key forms of marketing media. Why might the company also

A high-end vacuum cleaner manufacturer uses mostly advertising and sales promotions (e.g., rebates) as its key forms of marketing media. Why might the company also consider personal selling as an additional marketing tool? Please describe what benefits personal selling would add to the marketing communications mix, relative to the benefits of advertising and sales promotions.

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image_2

Step: 3

blur-text-image_3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Economics for Environmental Studies A Strategic Guide to Micro and Macroeconomics

Economics for Environmental Studies A Strategic Guide to Micro and Macroeconomics

Authors: Alfred Endres, Volker Radke

1st edition

364231192X, 3642311925, 9783662548264, 3662548267, 978-3642311925

More Books

Students also viewed these Economics questions

Question

★★★★★
How can organisms such as Halobacterium survive in a high-salt environment, whereas an organism such as Escherichia coli cannot? (Section 16.1)

Answered: 1 week ago

Question

★★★★★
Post the journal entries prepared in Exercise 3-8 to T-accounts, and determine the final balance for each account. (Assume all beginning account balances are zero.)

Answered: 1 week ago

Question

★★★★★
6.52 Trying to Be More Frugal? Many Canadians fear they are spending too much and will have to cut back. Interestingly, 47% of British Columbians-the highest percentage in Canada-think they will have...

Answered: 1 week ago

Question

★★★★★
Speedy Wheels is a wholesale distributor of bicycles. Its Inventory Manager, Ricky Sapolo, is currently reviewing the inventory policy for one popular model that is selling at the rate of 500 per...

Answered: 1 week ago

Question

★★★★★
You have been asked to implement enterprise software for a manufacturer of kitchen appliances. What is the first step you should take? Question 1 8 options: Map the software's business processes to...

Answered: 1 week ago

Question

★★★★★
Write a Japanese style haiku (in the formal 5-7-5 style) related to GDP (UNEMPLOYMENT AND FISCALPOLICY) in economy. Include a brief statement about the topic of your haiku and its meaning.

Answered: 1 week ago

Question

★★★★★
SHOW ALL YOUR WORK Please answer these two questions thoroughly and I will leave a good review Problem # 7 (12.5 pts). In the following table 277 college students are classified according to their...

Answered: 1 week ago

Question

★★★★★
The 1-kg bar is held in the position shown in figure QB3, where the spring is unstretched. Note that the spring attached to its end always remains vertical due to the roller guide at C. 1 kg 2 m...

Answered: 1 week ago

Question

★★★★★
In recent years, OSHA has been issuing "unclassified" violations with increasing regularity. How might an employer benefit from receiving an "unclassified" violation. Instead of a "willful"...

Answered: 1 week ago

Question

★★★★★
1. The Fagersta Steelworks currently is working two mines to obtain its iron ore. This iron ore is shipped to either of two storage facilities. When needed, it then is shipped on to the companys...

Answered: 1 week ago

Question

★★★★★
Research on the current trends on the Supply Chain Processes (SCP): Information Systems and Information Technology. Based upon your analysis, present at least three examples, about...

Answered: 1 week ago

Question

★★★★★
ASVAB displayitem X + C dmdc.mil/catowBegin.do PART 4 - Mathematical Knowledge 1/4 = 2/7 is the same as A 2/7 = 1/4 B 1/4 = 7/2 C 1/4 x 7/2 D 1/4 x 2/7 Click the button or typ

Answered: 1 week ago

Question

★★★★★
5. Which metaphors do you mainly use when talking about organizations and companies? What do these metaphors express about an organization or a company? Are there other metaphors that may be more...

Answered: 1 week ago

Question

★★★★★
4. Using the same examples you gave in question 3, try to identify circular sequences, i.e. A affects B, but B also affects A.

Answered: 1 week ago

Question

★★★★★
6. Give three examples that nothing (doing nothing) can function as a cause.

Answered: 1 week ago

Previous Question Next Question