A. I. Give an example of a successful synthetic brand. List down the messages that the brand manages to communicate to you. Brand: Messages communicated: Il. Give an example of a brand that you are totally not familiar with (i.e., you have heard of it but do not know what it is all about). What inferences or messages are you getting from the brand alone? What does this say about brand communications? Brand: Inferences from the brand alone: Your insight on brand communication: Ill. Give an example of brand that you do not like. What is it about the brand that affects you? Discuss how this could be resolved so that you can gain positive feelings for the brand. Brand: How it affects you: Possible solutions