a) Is it the role of the board of directors to promote values and ethics within the company? Why? If it is not the role of the board, then explain who should play such a role.

b) For the following advertisements, give a reason why each could be considered unethical:

(i) 'This special facial cream helps you gain fairer complexion in 28 days only or money back guaranteed.'

(ii) 'Our pain reliever tablet is superior to any other non-prescription painkiller on the market.' (iii) '4 out of 5 paediatricians in Malaysia recommend XZR's baby food