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A jingle is: ? Group of answer choices A musical message is written around the brand. Tend to be attention - getting and quite useful
A jingle is:
?
Group of answer choices
A musical message is written around the brand.
Tend to be attention getting and quite useful for creating brand awareness.
Help brands break through marketplace clutter as well as help communicate a key product benefit.
The human element of brand characters can enhance likeability and help create perceptions of the brand as fun and interesting.
A consumer may more easily form a relationship with a brand when the brand literally has a human or other character presence.
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