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A key difference between a marketing plan and a business plans is that a Question 7 options: marketing plan is used for consumer products and
A key difference between a marketing plan and a business plans is that a
Question options:
marketing plan is used for consumer products and a business plan is used for industrial products.
marketing plan contains a greater degree of detail regarding research and development, operations, and manufacturing activities of the organization.
business plan contains a greater degree of detail regarding research and development, operations, and manufacturing activities of the organization.
marketing plan covers a greater length of time for its financial projections.
business plan covers a greater length of time for its financial projections.
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Management
Authors: Stephen P Robbins, Mary Coulter
11th Edition
9780273752776, 132163845, 273752774, 978-0132163842
