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A keys aspect of H&Ms strategy is to provide value to customers by maximizing perceived product benefits, minimizing prices, or both. Given this, how can
A keys aspect of H&Ms strategy is to provide value to customers by maximizing perceived product benefits, minimizing prices, or both. Given this, how can H&M further increase the value of its offerigs to customers? That is, what steps can management take to increase the benefits and reduce the prices that its customers encounter when shopping for H&M products?
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