A local entrepreneur owns a print shop that has been in business for 20 years. The owner focuses mainly on printing business cards, flyers, posters, brochures, and banners for local businesses. They have noticed that sales have been declining for the past five years because promotions have been evolving into digital ads, social media, and other Internet marketing techniques rather than printed material. They will need to innovate if they want to stay in business.

Last week, the owner came to see one of your entrepreneurship professors to ask for a student or someone to help. Since you aced the class, your professor thinks that you can show the owner how to develop a lean plan, and they offer you an internship. You accept gladly and begin to work on the project.

Develop a lean plan and explain to the owner how this can help them grow in the next three years.