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A management team considers the organization's strengths and weaknesses as well as opportunities and threats in its current marketplace. The team is performing a _
A management team considers the organization's strengths and weaknesses as well as opportunities and threats in its current marketplace. The team is performing a analysis.
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scenario
SWOT
functional
diversification
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Strategic Management Concepts
Authors: Frank Rothaermel
2nd edition
77645065, 1259384071, 9780077645069, 978-1259384073
