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A manager is deciding between two marketing campaigns: - Campaign A will generate net returns of $110,000 two years from now and $30,000 four years
A manager is deciding between two marketing campaigns: - Campaign A will generate net returns of $110,000 two years from now and $30,000 four years from now. - Campaign B will generate net returns of $35,000 two years from now and $110,000 four years from now. The required rate of return is 7.00%. a. What is the Discounted Cash Flow (DCF) of Campaign A
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