A manufacturer of microwaves has discovered that male shoppers have little value for microwaves and attribute almost no extra value to an auto-defrost feature. Female shoppers generally value microwaves more than men do and attribute greater value to the auto-defrost feature. There is little additional cost to incorporating an auto-defrost feature. Since men and women cannot be charged different prices for the same product, the manufacturer is considering introducing two different models. The manufacturer has determined that men value a simple microwave at $68 and one with auto-defrost at $79, while women value a simple microwave at $79 and one with auto-defrost at $147.

Suppose the manufacturer is considering three pricing strategies:

1.Market a single microwave, with auto-defrost, at $79, to both men and women.

2.Market a single microwave, with auto-defrost, at $147, to only women.

3.Market a simple microwave to men, at $68. Market a microwave, with auto-defrost, to women at $135.

For simplicity, assume there is only 1 man and 1 woman and that if the price of a microwave is equal to an individual's willingness to pay, the individual will purchase the microwave.

Use the foii'owing table to indicate the revenue from men, the revenue from women, and the tote:I revenue om each strategy. Revenue from Reven ne from Total Revenue from Strategy Women Strategy Men 1. AutoDefrost Microwave only at $?9 2. AutoDefrost Microwave only at $14?r 3. Simple Microwave at $68, AutoDefrost Microwave at $135 Suppose that, instead of one man and one woman, the market for this microwave consisted entirer of women. For simplicity, you can assume this means that there are two women, and no men. Under these conditions, pricing strategy V would maximize revenue for the manufacturer