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A market orientation is key because: Question 2 3 Answer a . It focuses on what competitors do and enables the company to out -
A market orientation is key because:
Question Answer
a
It focuses on what competitors do and enables the company to outmanoeuvre them
b
It delivers communication messages the customers will find persuasive
c
It helps the company to produce the products the customer will buy
d
It allows the company to create a holistic marketing strategy for a specific target market which has been carefully selected
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