Question
A market researcher believes that brand perception of one of the company's products may vary between different groups. After interviewing349 persons, the following data was
A market researcher believes that brand perception of one of the company's products may vary between different groups. After interviewing349 persons, the following data was compiled. Can we conclude that brand perception is dependent on age?
Age. Favorable. Unfavorable. Neutral. Total
18-30 67 23 21 111
30-45. 76 24 28 128
Over45 67 24 19 110
Total 210. 71 68 349
Step 1 of 8:State the null and alternative hypothesis.
Step 2 of 8:Find the expected value for the number of particpants who are18-30 years old and have a favorable perception of the brand. Round your answer to one decimal place.
Step 3 of 8:Find the expected value for the number of particpants who are30-45 years old and have a favorable perception of the brand. Round your answer to one decimal place.
Step 4 of 8:Find the value of the test statistic. Round your answer to three decimal places.
Step 5 of 8:Find the degrees of freedom associated with the test statistic for this problem.
Step 6 of 8:Find the critical value of the test at the0.05 level of significance. Round your answer to three decimal places.
Step 7 of 8:Make the decision to reject or fail to reject the null hypothesis at the0.05level of significance.
Step 8 of 8:State the conclusion of the hypothesis test at the0.05 level of significance.
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