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A new company called funstay is a platform-based company that connects travelers with home owners. FunStay is about to enter the holiday home rental market

A new company called funstay is a platform-based company that connects travelers with home owners. FunStay is about to enter the holiday home rental market that already includes other similar companies such Airbnb and Homeaway. The holiday home rental market is currently very competitive and has a strong network effects. Explain two strategies that the platform based company FunStay could use to compete in a market with strong network effects

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