Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

A new pharmaceutical entrant has been supplying fertility centers with a drug in competition with the three current products on the market. Merck Pharmaceuticals sells

  1. A new pharmaceutical entrant has been supplying fertility centers with a drug in competition with the three current products on the market. Merck Pharmaceuticals sells one of these products and wants to determine how big a threat this new entrant might be. It pulled market share data from its sales information system for a few months before and after the product was released and for fertility centers that adopted the new entrants product or not. The following table summarizes the information:

Market Condition

Pre-Entry

Post-Entry

Without Entry

37%

34%

With Entry

45%

33%

  1. What is the time-series estimate of the effect of entry on Mercks market share from the markets with entry?
  2. What is the cross-sectional estimate of the effect of entry on Mercks market share from the markets during the post-entry period?
  3. What is the difference-in-difference estimate of the effect of entry on Mercks market share?
  4. The Merck product was introduced over a decade ago but has been steadily losing ground to other products introduced 8 and 5 years ago. Would this affect the causal interpretation of the difference-in-difference estimator?
  5. The newest product is more effective but has a worse risk profile for older mothers. Some centers specialize in treating older pregnant mothers. How does this affect the causal interpretation of the difference-in-difference estimator?

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Healthcare Finance An Introduction To Accounting And Financial Management

Authors: Louis C. Gapenski

4th Edition

1567932800, 978-1567932805

More Books

Students also viewed these Finance questions

Question

Which are the five generic dimensions of SERVQUAL?

Answered: 1 week ago