A post is written according to the information, please comment respond on the post attached below Green Marketing is the process of promoting products or services based on environmental benefits Green marketing has been popular recently, especially with the younger generations who deeply care about the environment and environmental issues Recently, in June 2019, Justin Trudeau announced that Canada will have a ban on single use plastics, which will take effective in 2021 Customer demand and governmental legislation has put pressure on companies to come up with environmentally friendly products and use green marketing tactics to stay competitive Your job is to pick a product or services that is using Green Marketing and answer the following questions below How is the product or service being promoted through Green Marketing A type of unethical green marketing is called Greenwashing According to Investopedia, Greenwashing is the process of conveying a false impression or providing misleading information about how a company's products are more environmentally sound Do you think this product or service is using greenwashing Why or why not Look at the company website for this product or service List 3 sustainability initiatives that the company partakes in that they promote on their website POST 1 The product I chose is a large reusable 15 liter water bottlellCE River Green Bottle) This water bottle can provide refilled clean and filtered drinking water in major supermarkets When single use plastic is banned, this product can be a good way to help people reduce their use of plastic bottles This product can be used fora long time and is inexpensive Unlike ordinary tap water, it can cause various hazards to the human body 2 This product is not greenwashing, because we can actually calculate the saved money and the reduction in plastic use For example, 24 500mL Aquafina purified water cost $7 27 which is 12L and it is 7 27 12 0 60 dollar per L Our product costs 4 99 and it is 15L which is 4 99K15 0 33 dollars per L In addition, we saved 24 water bottles 3 First, The website has a calculation format that includes how much emissions are equal to a Car driven Second, they indicate that their bottles that were 100 recycled and 100 recyclable Third, They have a 'closed loop' manufacturing process which means they no longer produce waste

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A post is written according to the information, please comment/respond on the post attached below Green Marketing is the process of promoting products or services

A post is written according to the information, please comment/respond on the post attached below

Green Marketing "is the process of promoting products or services based on environmental benefits". Green marketing has been popular recently, especially with the younger generations who deeply care about the environment and environmental issues. Recently, in June 2019, Justin Trudeau announced that Canada will have a ban on single-use plastics, which will take effective in 2021. Customer demand and governmental legislation has put pressure on companies to come up with environmentally-friendly products and use green-marketing tactics to stay competitive.

Your job is to pick a product or services that is using Green Marketing and answer the following questions below:

How is the product or service being promoted through Green Marketing?
A type of unethical green marketing is called Greenwashing. According to Investopedia, "Greenwashing is the process of conveying a false impression or providing misleading information about how a company's products are more environmentally sound." Do you think this product or service is using greenwashing? Why or why not?
Look at the company website for this product or service. List 3 sustainability initiatives that the company partakes in that they promote on their website.

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1. The product I chose is a large reusable 15-liter water bottlellCE River Green Bottle). This water bottle can provide refilled clean and filtered drinking water in major supermarkets. When single-use plastic is banned, this product can be a good way to help people reduce their use of plastic bottles. This product can be used fora long time and is inexpensive. Unlike ordinary tap water, it can cause various hazards to the human body. 2. This product is not greenwashing, because we can actually calculate the saved money and the reduction in plastic use. For example, 24*500mL Aquafina purified water cost $7.27 which is 12L. and it is 7.27/12=0.60 dollar per L. Our product costs 4.99 and it is 15L which is 4.99K15=0.33 dollars per L. In addition, we saved 24 water bottles! 3. First, The website has a calculation format that includes how much emissions are equal to a Car driven. Second, they indicate that their bottles that were 100% recycled and 100% recyclable. Third, They have a 'closed loop' manufacturing process which means they no longer produce waste