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A price skimming strategy is most often used for a new product when: the product is perceived by the target market as having unique advantages.
A price skimming strategy is most often used for a new product when: the product is perceived by the target market as having unique advantages. competition in the market is abundant. customers are unw
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Principles of Supply Chain Management A Balanced Approach
Authors: Joel D. Wisner, Keah Choon Tan, G. Keong Leong
4th edition
1285428315, 978-1305465145, 1305465148, 978-1285428314
