Question
A researcher at a marketing firm examines whether the age of a consumer matters when buying athletic clothing. Her initial feeling is that Brand A
A researcher at a marketing firm examines whether the age of a consumer matters when buying athletic clothing. Her initial feeling is that Brand A attracts a younger customer, whereas the more established companies (Brands B and C) draw an older clientele. For 600 recent purchases of athletic clothing, she collects data on a customer's age (Age equals 1 if the customer is under 35, 0 otherwise) and the brand name of the athletic clothing (A, B, or C). A portion of the data is shown in the accompanying table.
Purchase | Age | Brand |
---|---|---|
1 | 1 | A |
2 | 1 | C |
600 | 0 | B |
Excel Data File BELOW
Purchase | Age | Brand |
1 | 1 | A |
2 | 1 | C |
3 | 0 | A |
4 | 1 | B |
5 | 0 | C |
6 | 1 | A |
7 | 1 | A |
8 | 0 | B |
9 | 1 | B |
10 | 0 | C |
11 | 1 | A |
12 | 1 | A |
13 | 1 | A |
14 | 1 | C |
15 | 0 | A |
16 | 1 | A |
17 | 1 | C |
18 | 1 | B |
19 | 0 | B |
20 | 1 | A |
21 | 1 | B |
22 | 1 | A |
23 | 1 | B |
24 | 1 | C |
25 | 0 | C |
26 | 1 | A |
27 | 0 | B |
28 | 1 | B |
29 | 0 | A |
30 | 1 | B |
31 | 0 | B |
32 | 0 | B |
33 | 1 | C |
34 | 1 | A |
35 | 0 | A |
36 | 0 | B |
37 | 0 | B |
38 | 0 | B |
39 | 0 | C |
40 | 0 | C |
41 | 1 | A |
42 | 1 | A |
43 | 0 | A |
44 | 0 | A |
45 | 1 | C |
46 | 1 | A |
47 | 1 | A |
48 | 0 | C |
49 | 0 | A |
50 | 0 | C |
51 | 1 | A |
52 | 0 | A |
53 | 1 | C |
54 | 0 | C |
55 | 1 | B |
56 | 1 | C |
57 | 1 | B |
58 | 0 | B |
59 | 1 | B |
60 | 1 | B |
61 | 0 | B |
62 | 1 | C |
63 | 0 | A |
64 | 1 | B |
65 | 0 | B |
66 | 1 | B |
67 | 0 | C |
68 | 1 | A |
69 | 1 | A |
70 | 0 | A |
71 | 1 | A |
72 | 1 | A |
73 | 0 | A |
74 | 1 | A |
75 | 1 | A |
76 | 1 | A |
77 | 0 | A |
78 | 1 | A |
79 | 0 | A |
80 | 0 | A |
81 | 1 | A |
82 | 1 | A |
83 | 1 | A |
84 | 1 | A |
85 | 0 | A |
86 | 1 | A |
87 | 1 | A |
88 | 1 | A |
89 | 1 | A |
90 | 1 | A |
91 | 1 | A |
92 | 0 | A |
93 | 0 | A |
94 | 0 | A |
95 | 0 | A |
96 | 0 | A |
97 | 1 | A |
98 | 1 | A |
99 | 1 | A |
100 | 1 | A |
101 | 0 | A |
102 | 1 | A |
103 | 0 | A |
104 | 1 | A |
105 | 1 | A |
106 | 1 | A |
107 | 1 | A |
108 | 1 | A |
109 | 1 | A |
110 | 1 | A |
111 | 1 | C |
112 | 1 | C |
113 | 1 | C |
114 | 1 | B |
115 | 1 | A |
116 | 1 | C |
117 | 1 | B |
118 | 1 | A |
119 | 1 | A |
120 | 1 | A |
121 | 1 | B |
122 | 1 | C |
123 | 1 | A |
124 | 1 | B |
125 | 1 | C |
126 | 1 | B |
127 | 1 | C |
128 | 1 | A |
129 | 1 | A |
130 | 1 | B |
131 | 1 | A |
132 | 1 | C |
133 | 1 | C |
134 | 1 | A |
135 | 1 | A |
136 | 1 | B |
137 | 1 | A |
138 | 1 | C |
139 | 1 | B |
140 | 1 | A |
141 | 1 | C |
142 | 1 | C |
143 | 1 | A |
144 | 1 | A |
145 | 1 | C |
146 | 1 | B |
147 | 1 | B |
148 | 1 | A |
149 | 1 | C |
150 | 1 | A |
151 | 1 | C |
152 | 0 | A |
153 | 0 | B |
154 | 0 | C |
155 | 1 | B |
156 | 0 | B |
157 | 1 | A |
158 | 0 | B |
159 | 1 | A |
160 | 1 | C |
161 | 1 | A |
162 | 1 | C |
163 | 0 | A |
164 | 1 | B |
165 | 1 | A |
166 | 0 | B |
167 | 1 | A |
168 | 1 | A |
169 | 1 | A |
170 | 0 | A |
171 | 1 | B |
172 | 1 | B |
173 | 1 | A |
174 | 1 | C |
175 | 1 | A |
176 | 1 | A |
177 | 1 | B |
178 | 1 | B |
179 | 1 | A |
180 | 1 | A |
181 | 1 | B |
182 | 0 | B |
183 | 1 | A |
184 | 1 | B |
185 | 1 | C |
186 | 1 | B |
187 | 1 | B |
188 | 0 | A |
189 | 0 | A |
190 | 1 | C |
191 | 0 | C |
192 | 0 | C |
193 | 0 | C |
194 | 1 | B |
195 | 0 | A |
196 | 1 | A |
197 | 0 | B |
198 | 1 | B |
199 | 1 | A |
200 | 1 | A |
201 | 1 | A |
202 | 1 | B |
203 | 0 | A |
204 | 0 | C |
205 | 1 | A |
206 | 1 | B |
207 | 1 | A |
208 | 1 | C |
209 | 0 | B |
210 | 1 | C |
211 | 1 | A |
212 | 1 | B |
213 | 1 | A |
214 | 1 | C |
215 | 1 | C |
216 | 0 | B |
217 | 1 | A |
218 | 0 | B |
219 | 1 | A |
220 | 1 | C |
221 | 0 | C |
222 | 0 | C |
223 | 0 | C |
224 | 1 | A |
225 | 1 | B |
226 | 1 | B |
227 | 1 | A |
228 | 1 | B |
229 | 0 | A |
230 | 1 | A |
231 | 1 | A |
232 | 1 | B |
233 | 1 | B |
234 | 1 | B |
235 | 1 | B |
236 | 1 | A |
237 | 1 | A |
238 | 1 | B |
239 | 1 | C |
240 | 0 | C |
241 | 0 | B |
242 | 1 | B |
243 | 1 | C |
244 | 1 | C |
245 | 1 | B |
246 | 1 | A |
247 | 0 | C |
248 | 1 | A |
249 | 0 | C |
250 | 0 | B |
251 | 0 | C |
252 | 1 | A |
253 | 0 | B |
254 | 1 | B |
255 | 1 | A |
256 | 1 | A |
257 | 1 | C |
258 | 0 | B |
259 | 1 | C |
260 | 1 | B |
261 | 1 | B |
262 | 1 | C |
263 | 1 | A |
264 | 0 | A |
265 | 1 | A |
266 | 0 | B |
267 | 1 | B |
268 | 1 | A |
269 | 1 | C |
270 | 1 | A |
271 | 1 | A |
272 | 1 | A |
273 | 0 | A |
274 | 0 | B |
275 | 1 | A |
276 | 1 | B |
277 | 1 | C |
278 | 1 | A |
279 | 1 | C |
280 | 1 | C |
281 | 1 | B |
282 | 1 | B |
283 | 0 | C |
284 | 1 | A |
285 | 0 | C |
286 | 0 | C |
287 | 1 | B |
288 | 0 | C |
289 | 0 | B |
290 | 0 | C |
291 | 1 | B |
292 | 1 | B |
293 | 0 | C |
294 | 1 | A |
295 | 1 | B |
296 | 1 | A |
297 | 1 | A |
298 | 1 | A |
299 | 1 | A |
300 | 1 | B |
301 | 1 | A |
302 | 1 | C |
303 | 0 | C |
304 | 1 | C |
305 | 0 | C |
306 | 1 | C |
307 | 0 | B |
308 | 0 | C |
309 | 1 | C |
310 | 1 | A |
311 | 1 | C |
312 | 0 | B |
313 | 1 | B |
314 | 1 | A |
315 | 1 | A |
316 | 1 | A |
317 | 1 | C |
318 | 0 | B |
319 | 0 | C |
320 | 0 | B |
321 | 1 | B |
322 | 0 | C |
323 | 1 | B |
324 | 1 | A |
325 | 0 | A |
326 | 1 | B |
327 | 1 | B |
328 | 0 | C |
329 | 0 | C |
330 | 1 | A |
331 | 0 | A |
332 | 0 | B |
333 | 1 | A |
334 | 1 | B |
335 | 1 | A |
336 | 0 | B |
337 | 1 | B |
338 | 1 | C |
339 | 1 | C |
340 | 1 | A |
341 | 0 | B |
342 | 0 | A |
343 | 0 | B |
344 | 1 | B |
345 | 1 | B |
346 | 1 | A |
347 | 1 | C |
348 | 1 | A |
349 | 0 | C |
350 | 0 | A |
351 | 1 | B |
352 | 0 | A |
353 | 0 | C |
354 | 1 | A |
355 | 1 | A |
356 | 1 | C |
357 | 1 | C |
358 | 1 | C |
359 | 1 | A |
360 | 0 | C |
361 | 1 | C |
362 | 1 | B |
363 | 0 | A |
364 | 0 | B |
365 | 0 | C |
366 | 1 | A |
367 | 1 | A |
368 | 1 | C |
369 | 0 | B |
370 | 1 | A |
371 | 1 | B |
372 | 1 | B |
373 | 1 | C |
374 | 1 | A |
375 | 1 | C |
376 | 0 | C |
377 | 1 | B |
378 | 1 | A |
379 | 1 | C |
380 | 1 | B |
381 | 1 | C |
382 | 1 | A |
383 | 0 | B |
384 | 1 | A |
385 | 1 | A |
386 | 0 | A |
387 | 1 | A |
388 | 1 | A |
389 | 0 | B |
390 | 1 | C |
391 | 0 | B |
392 | 1 | A |
393 | 0 | C |
394 | 1 | A |
395 | 1 | B |
396 | 1 | A |
397 | 1 | A |
398 | 1 | B |
399 | 1 | C |
400 | 1 | C |
401 | 0 | A |
402 | 1 | A |
403 | 1 | B |
404 | 1 | C |
405 | 0 | C |
406 | 1 | B |
407 | 0 | A |
408 | 1 | B |
409 | 0 | C |
410 | 0 | A |
411 | 1 | C |
412 | 1 | A |
413 | 0 | B |
414 | 0 | C |
415 | 0 | A |
416 | 1 | A |
417 | 1 | B |
418 | 1 | A |
419 | 1 | A |
420 | 0 | C |
421 | 1 | A |
422 | 0 | B |
423 | 1 | A |
424 | 1 | B |
425 | 1 | A |
426 | 1 | A |
427 | 1 | B |
428 | 0 | C |
429 | 0 | A |
430 | 1 | A |
431 | 0 | B |
432 | 1 | B |
433 | 0 | A |
434 | 0 | A |
435 | 1 | A |
436 | 0 | A |
437 | 1 | B |
438 | 1 | C |
439 | 1 | A |
440 | 0 | B |
441 | 0 | B |
442 | 1 | B |
443 | 0 | C |
444 | 1 | A |
445 | 1 | A |
446 | 0 | A |
447 | 0 | B |
448 | 1 | B |
449 | 0 | B |
450 | 0 | B |
451 | 0 | C |
452 | 1 | A |
453 | 1 | A |
454 | 0 | B |
455 | 1 | A |
456 | 1 | C |
457 | 1 | C |
458 | 1 | B |
459 | 1 | B |
460 | 0 | C |
461 | 0 | C |
462 | 1 | C |
463 | 1 | B |
464 | 0 | B |
465 | 1 | B |
466 | 0 | C |
467 | 0 | C |
468 | 0 | B |
469 | 0 | B |
470 | 1 | B |
471 | 0 | B |
472 | 1 | B |
473 | 1 | B |
474 | 1 | A |
475 | 0 | A |
476 | 1 | C |
477 | 0 | B |
478 | 1 | B |
479 | 1 | A |
480 | 1 | B |
481 | 0 | B |
482 | 1 | B |
483 | 0 | A |
484 | 0 | A |
485 | 1 | C |
486 | 1 | A |
487 | 1 | C |
488 | 1 | A |
489 | 1 | C |
490 | 1 | B |
491 | 1 | B |
492 | 0 | A |
493 | 1 | A |
494 | 1 | A |
495 | 0 | C |
496 | 0 | C |
497 | 0 | C |
498 | 1 | A |
499 | 0 | C |
500 | 1 | A |
501 | 1 | C |
502 | 1 | B |
503 | 1 | A |
504 | 0 | A |
505 | 0 | C |
506 | 1 | B |
507 | 1 | B |
508 | 0 | B |
509 | 0 | B |
510 | 1 | B |
511 | 1 | C |
512 | 0 | B |
513 | 1 | A |
514 | 1 | A |
515 | 1 | A |
516 | 0 | C |
517 | 0 | A |
518 | 1 | C |
519 | 1 | A |
520 | 0 | A |
521 | 0 | B |
522 | 1 | A |
523 | 1 | A |
524 | 1 | C |
525 | 1 | B |
526 | 1 | C |
527 | 0 | B |
528 | 1 | B |
529 | 1 | A |
530 | 1 | B |
531 | 1 | A |
532 | 1 | B |
533 | 1 | B |
534 | 0 | C |
535 | 1 | A |
536 | 0 | A |
537 | 1 | C |
538 | 1 | C |
539 | 0 | C |
540 | 1 | B |
541 | 1 | A |
542 | 1 | C |
543 | 0 | A |
544 | 0 | C |
545 | 0 | B |
546 | 1 | A |
547 | 0 | B |
548 | 0 | C |
549 | 1 | C |
550 | 1 | B |
551 | 1 | B |
552 | 1 | A |
553 | 1 | A |
554 | 1 | B |
555 | 0 | C |
556 | 1 | A |
557 | 0 | C |
558 | 1 | A |
559 | 1 | C |
560 | 1 | B |
561 | 1 | A |
562 | 1 | B |
563 | 1 | A |
564 | 1 | A |
565 | 1 | A |
566 | 1 | B |
567 | 1 | A |
568 | 1 | C |
569 | 1 | A |
570 | 1 | B |
571 | 1 | C |
572 | 1 | B |
573 | 0 | B |
574 | 1 | B |
575 | 1 | A |
576 | 0 | C |
577 | 1 | A |
578 | 1 | A |
579 | 1 | A |
580 | 1 | B |
581 | 0 | C |
582 | 1 | C |
583 | 1 | C |
584 | 1 | B |
585 | 0 | C |
586 | 1 | B |
587 | 1 | A |
588 | 1 | B |
589 | 1 | A |
590 | 1 | B |
591 | 1 | B |
592 | 0 | A |
593 | 1 | C |
594 | 1 | B |
595 | 0 | A |
596 | 1 | A |
597 | 1 | C |
598 | 1 | B |
599 | 0 | C |
600 | 0 | B |
a-1.Construct a contingency table that cross-classifies the data by Age and Brand. Provide the frequencies in the accompanying table.
a-2.How many of the purchases were for Brand A?
a-3.How many of the purchases were from customers under 35 years old?
b-1.Given that the customer was younger than 35 years old, what is the likelihood that the customer purchased Brand A?(Report the proportion rounded to 2 decimal places.)
b-2.Given that the customer was younger than 35 years old, what is the likelihood that the customer purchased Brand B?(Report the proportion rounded to 2 decimal places.)
b-3.Given that the customer was younger than 35 years old, what is the likelihood that the customer purchased Brand C?(Report the proportion rounded to 2 decimal places.)
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