A researcher seeks to study into the ways of improving the levels of customer retention for Adonai Estate Limited in Ho. You are required to describe the type of research. 

b. A researcher is contemplating the choice between deductive and inductive research approach for a study. The study aimed at establishing the cause and effect between two variables. Base on the following criteria (sample, size, theory, hypothesis, type of question and type of data) advise the researcher on an appropriate research approach to be employed or the study 

 c. Based on the answer in b above, justify the type of instrumentation that can be adopted for the study.

QUESTION:

a. An undergraduate student approached you to share his frustration about his final dissertation. Upon your interrogation you found that he had no written plan as to what he seeks to study why the need to study and how he intends to carry out the study. State an aspect of research which fits the description above

.Also explain three reasons why you think this aspect of research is critical in undertaking a study. 

Examine the content of a formal research proposal