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A retailer plans store space by starting planning at the individual product level and then proceeds to the category, total store, and overall company levels
A retailer plans store space by starting planning at the individual product level and then proceeds to the category, total store, and overall company levels in: Question 33 options: a) rationalized retailing. b) mass merchandising. c) a top-down space management approach. d) a bottom-up space management approach
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