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The differentiation strategy is when an organization pursues either a cost leadership or a differentiation strategy but in a limited (narrow) customer group or segment.

The differentiation strategy is when an organization pursues either a cost leadership or a differentiation strategy but in a limited (narrow) customer group or segment.

True 

False

Choose ALL of the following that are types of corporate growth strategies: 

Backward vertical 

integration International 

Unrelated diversification 

Concentration

A single-business organization is primarily in one industry. 

True 

False

The SWOT analysis points to the strategic issues organizational decision-makers need to address in their pursuit of sustainable competitive advantage. 

True 

False

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