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A store sells merchandise through Internet auctions. The owner needs to mail a $15,000 hexagonal antique picture frame. He has instructed his employee, Nellie,

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A store sells merchandise through Internet auctions. The owner needs to mail a $15,000 hexagonal antique picture frame. He has instructed his employee, Nellie, to buy packaging that will make sure the oddly shaped frame arrives at its new owner home undamaged. What kind of purchase decision process would she most likely employ?

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