A strategic management assignment I was wondering if anybody can help. Please let me know if anyone can help

Assignment 1: External Environment Analysis (Week 3) Purpose: This assignment is the first of three assignments. Students will use the tools and apply concepts learned in this and previous business courses to demonstrate an understanding of how organizations develop and manage strategies to establish, safeguard and sustain its position in a competitive market. Monitoring competitors' performance is a key aspect of performing an external environment analysis. This assignment provides students the opportunity to evaluate the competitive position of one of the organizations listed below and integrate that information in an External Factor Evaluation (EFE) matrix and Competitive Profile Matrices (CPM). Instructions: Students will perform an external analysis on a company from the list below or from a list of companies provided by the instructor. Tencent Citrix Riverbed Technology Hemispherx Biopharma, Inc. In completing the assignment, students will perform research on the selected company and respond to the required steps below: Step 1: Create a PowerPoint Presentation. The final product will be no longer than 20 slides including the title page and reference page. Students will use the note section of the PowerPoint to discuss, explain and support the reasoning for information presented in each slide. Step 2: Review assignment grading rubric. Step 3: In completing the assignment, students are required to support the reasoning using in-text citations and a reference list. Both in-text citations and an associated reference list is required. View the sample APA paper under Week 1 content. Students may also look under Course Resources>>Student Toolbox for APA resources. Step 4: Complete an External Environmental Analysis: Use tools, concepts and information from your own research to perform an external analysis of the company's environment. Include the following: Company overview Industry analysis 2) Competitive analysis. [Use the top two competitors plus the selected company.] 3) Techniques Analysis: PESTEL, Five Forces, OT from SWOT, EFE, and CPM. Trends: Discuss trends significant to the industry and company and discuss key areas of uncertainty related to trends or events that potentially could impact the company's strategy. Utilize the Notes section to support each slide Step 5: Using the grading rubric, ensure all required elements are presented in the presentation. Step 6: Proofread for spelling and grammatical issues and for completeness. Use the spell and grammar check in Word as a first measure; Have someone who has excellent English skills to proof the paper; Criteria Outstanding Superior Good 1.6875 points 2.25 points Company Overview 1.9125 points 1.4625 points Company overview is accurately and comprehensively discussed. Company analysis is mostly Company overview is accurate; some areas are accurately present and thoroughly presented but most areas are thoroughly others may need discussed. clarification or additional information. (1.8 2.024) Company overview attempted but key points were missing or superficially presented. (2.025 2.25) (1.35 1.574) (1.575 1.79) 1.68755 points 2.25 points Content: Industry Analysis Industry analysis was presented accurately and comprehensively; includes PESTEL analysis, Five Forces, analysis of strategic groups, ideas that can be borrowed from strategic groups, gaps in industry that could lead to opportunities. Industry analysis is mostly accurate; Industry analysis is some areas are thoroughly present accurately and most areas are presented but others developed including may need clarification; PESTEL PESTEL analysis, Five Forces; analysis and Five Forces is of strategic groups, discussed but could be more thorough, ideas that can be strategic groups borrowed from mentioned; gaps strategic groups, gaps in industry that mentioned but opportunities not fully could lead to addressed. opportunities. 1.4625 points Attempted to an industry analysis but key points were missing or superficially presented. (1.35 (1.8 - 2.024) (1.575 - 1.79) 2.25 points 1.9125 points 1.6875 points 1.4625 points Competitive analysis was performed accurately and comprehensively; identified competitors, competitor product/service; competitor strengths Competitive analysis is accurately present and most areas are thoroughly discussed. Competitive analysis is mostly accurate; some areas are thoroughly presented but others may need clarification. Competitive was attempted but key points were missing or superficially presented. (2.025 2.25) Content: Competitive Analysis 1.9125 points (1.8 - 2.024) and weaknesses; strategies used by each competitor to achieve their objective; market outlook. (1.575 - 1.79) (1.35 (2.025 2.25) 1.9125 points 1.6875 points 2.25 points Content: External Environment Techniques and Tools Three techniques and tools were accurately and Four or more comprehensively used techniques and tools with thorough were accurately and explanations; four or comprehensively used more techniques and tools with thorough used but may not have explanations. been depicted accurately or comprehensively. (2.025 2.25) Two techniques and tools were accurately and comprehensively used with thorough explanations; three techniques and tools used but may not have been depicted accurately or comprehensively. 1.4625 points One technique or tool was accurately and comprehensively used with thorough explanations; two techniques or tools used but may not have been depicted accurately or comprehensively. (1.35 (1.8 - 2.024) 2.25 points Content: Trends Trend analysis is accurately and comprehensively discussed. (2.025 2.25) Critical 3.75 points Thinking/Reasonin g Concepts and ideas are fully developed. Thinking is consistent in accurately interpreting questions and material/provides solid assumptions, reasoning and evaluation with (1.575 - 1.79) 1.9125 points 1.6875 points Trend analysis is accurately present and most areas are thoroughly discussed. Trends analysis is mostly accurate; some areas need clarification or more thoroughness. (1.8 - 2.024) (1.575 - 1.79) 3.1875 points 2.8125 points 2.6 points Concepts and ideas are developed. Thinking is mostly consistent in accurately interpreting questions and material/ provides good assumptions, reasoning and evaluation with sound Concepts and ideas are mostly developed but may need clarification on some aspects of thinking, reasoning or evaluation. Conclusions are drawn. Reader follows the author's logic but occasionally there Concepts and ideas are not cohesive. Misinterprets questions or material; ignores or superficially evaluates, justifies little and seldom explains reasoning; draws unwarranted conclusions. times, the reader 1.4625 points Discusson of trends but key points were missing or superficially presented. (1.35 sound conclusions. Reader can easily follow the author's logic and reasoning. (3.375 - 3.75) conclusions. Reader can easily follow the are areas that are author's logic and unclear. reasoning. (2.625 - 2.99) (3 - 3.374) 1.25 points 1.0625 points Presentation flows well and logically; Presentation flows well; Slides Creation and transitions are smooth, smooth transitions used Transition interesting and enhance on most slides presentation (1 1.124) (1.125 1.25) 3.75 points Application of Resources Arguments or positions are wellsupported with evidence from the readings/experien ce; ideas go beyond the course material and recognize implications and extensions of the material and concepts. 0.9375 points Presentation flows well; smooth transitions used on some slides (0.875 0.99) (2.25 - 2.624) 0.8125 points Presentation is unorganized; very few transitions and/or they distract from presentation (0.75 0.874) 2.4375 points 3.1875 points 2.81225 points Arguments are frequently illogical Arguments or and unsubstantiated; positions are mostly Arguments are more Limited use of facts in supported by often based on case study and evidence from the opinion or unclear essential information readings and course views than on presented in content; ideas position grounded in resources; May resort presented the readings of to ad hominem demonstrate material or external attacks on the author understanding of the sources of material. instead of making material and meaningful concepts. application of the (2.625 - 2.99) material. (3 - 3.374) (3.375 - 3.75) Attention to Instructions must attempt to determine the author's train of thought. (2.25 - 2.624) 1.25 points 1.0625 points 0.9375 points 0.8125 points demonstrated full understanding of requirements responded to each aspect of assignment. demonstrated understanding of requirements; missed one minor aspect of assignment. demonstrated some understanding of requirements; missed a key element or two minor aspects of assignment. failed to show a firm understanding of requirements; missed two key elements or several minor aspects of assignment. (1.125 - 1.25) 2.5 points Strictly adheres to standard usage rules of written English, including but not limited to Writing Mechanics capitalization, punctuation, and spelling. No errors found. No jargon used. (2.25 - 2.5) (1.0 - 1.124) (0.875 - 0.99) 2.125 points 1.875 points Adheres to standard usage of mechanics: conventions of written English, including capitalization, punctuation, and spelling. One to three errors found. Minimally adheres to standard usage rules of mechanics: conventions of English, including capitalization, punctuation, and spelling. Four to 10 errors found. (2.0 - 2.249) (1.75 - 1.99) 1.25 points APA Style (6th ed.) No APA style errors; Proper citation of source material is used throughout paper. Reference titles follow APA with only the first word, the first word after a colon and proper nouns capitalized. 1.0625 points Attempts in-text citations and Attempts in-text reference lists; APA citations and style errors are reference list but noted; one or two APA style inconsistencies in errors noted. citation usage are noted throughout document. (1.0 - 1.124) (0.875 - 0.99) Outstanding 22.5 or more 1.625 points Does not adhere to standard usage rules of mechanics: conventions of written English, including capitalization, punctuation, and spelling. 10 errors found. (1.5 - 1.749) 0.9375 points (1.125 - 1.25) Overall Score (0.75 - 0.874) Superior 20 or more Good 17.5 or more 0.8125 points Attempts either intext citations or reference list but omits the other. (0.75 - 0.874)