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A strategy of related diversification seeks competitive advantage through: geographic concentration of business units. foreign market entry in business units facing home-country saturation. synergies among
A strategy of related diversification seeks competitive advantage through:
geographic concentration of business units. |
foreign market entry in business units facing home-country saturation. |
synergies among the value chains of different business units. |
maximized financial risk and return trade-offs of a portfolio mix. |
reducing vertical integration whenever possible. |
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