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A strategy of related diversification seeks competitive advantage through: geographic concentration of business units. foreign market entry in business units facing home-country saturation. synergies among

A strategy of related diversification seeks competitive advantage through:

geographic concentration of business units.

foreign market entry in business units facing home-country saturation.

synergies among the value chains of different business units.

maximized financial risk and return trade-offs of a portfolio mix.

reducing vertical integration whenever possible.

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