Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

A survey of 2645 consumers by DDB Needham Worldwide of Chicago for public relations agency Porter/Novelli showed that how a company handles a crisis when

A survey of 2645 consumers by DDB Needham Worldwide of Chicago for public relations agency Porter/Novelli showed that how a company handles a crisis when at fault is one of the top influences in consumer buying decisions,with 73% claiming it is an influence. Quality of product was the number one influence, with 96% of consumers stating that quality influences their buying decisions. How a company handles complaints was number two, with 85% of consumers reporting it as an influence in their buying decisions. Suppose a random sample of1,100consumers is taken and each is asked which of these three factors influence their buying decisions.

*(Round the values of z to 2 decimal places. Round the intermediate values to 4 decimal places. Round your answer to 4 decimal places.)

**(Round the values of z to 2 decimal places. Round the intermediate values to 4 decimal places. Round your answer to 5 decimal places.)

What is the probability that between82% and84% of consumers claim that how a company handles complaints is an influence in their buying decisions?

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Differential Equations and Linear Algebra

Authors: Jerry Farlow, James E. Hall, Jean Marie McDill, Beverly H. West

2nd edition

131860615, 978-0131860612

More Books

Students also viewed these Mathematics questions