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A toy manufacturer sells a doll for 21 dollars. Variable cost is $1.20 per doll and marketing spending is $5 a year. Attrition is 0.5%
A toy manufacturer sells a doll for 21 dollars. Variable cost is $1.20 per doll and marketing spending is $5 a year. Attrition is 0.5% per month. At a monthly discount of 1% , what is the CLV? Explain
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Strategic Management A Competitive Advantage Approach, Concepts
Authors: Fred R. David
14th edition
132664232, 978-8120348851, 8120348850, 978-0132666213, 132666219, Google, 978-0132664233
