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(a) What would you expect to be the level of Gross Sales if Advertising expenses were cut to zero? (b) If we spend $5,000 on
(a) What would you expect to be the level of Gross Sales if Advertising expenses were cut to zero?
(b) If we spend $5,000 on advertising expenses what would you expect Gross Sales to be?
(c)How much of the variation in Gross Sales can be explained by variation in Advertising expenditures?
SUMMARY OUTPUT | ||||||
Regression Statistics | ||||||
Multiple R | 0.776 | |||||
R Square | 0.602 | |||||
Adjusted R Square | 0.581 | |||||
Standard Error | 585 | |||||
Observations | 21 | |||||
ANOVA | ||||||
df | SS | MS | F | Significance F | ||
Regression | 1 | 9807108 | 9807108 | 28.691 | 0.000 | |
Residual | 19 | 6494659 | 341824.1 | |||
Total | 20 | 16301767 | ||||
Coefficients | Standard Error | t Stat | P-value | Lower 95% | Upper 95% | |
Intercept | 25992 | 260 | 100 | 0 | 25447 | 26537 |
Advertising | 0.26 | 0.05 | 5.36 | 0.00 | 0.16 | 0.36 |
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