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ABC Ad Agency provides marketing solutions. Financial transactions for 2023 are provided below: Transactions (in $ millions) Amount Cash Receipts 70.0 Credit Sales 35.0 Cash

ABC Ad Agency provides marketing solutions. Financial transactions for 2023 are provided below:

Transactions (in $ millions)

Amount

Cash Receipts

70.0

Credit Sales

35.0

Cash Payments

45.0

Accounts Receivable

18.0

Operating Expenses

30.0

Estimated Campaign Failures

6.0

Requirements:

  • Prepare ABC Ad Agency's income statement for 2023 using the modified cash basis.
  • Calculate net income considering the conservatism principle.
  • Discuss the impact of estimated campaign failures on financial statements.
  • Analyze the treatment of accounts receivable and operating expenses under the conservatism principle.

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