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ABC Ad Agency provides marketing solutions. Financial transactions for 2023 are provided below: Transactions (in $ millions) Amount Cash Receipts 70.0 Credit Sales 35.0 Cash
ABC Ad Agency provides marketing solutions. Financial transactions for 2023 are provided below:
Transactions (in $ millions) | Amount |
Cash Receipts | 70.0 |
Credit Sales | 35.0 |
Cash Payments | 45.0 |
Accounts Receivable | 18.0 |
Operating Expenses | 30.0 |
Estimated Campaign Failures | 6.0 |
Requirements:
- Prepare ABC Ad Agency's income statement for 2023 using the modified cash basis.
- Calculate net income considering the conservatism principle.
- Discuss the impact of estimated campaign failures on financial statements.
- Analyze the treatment of accounts receivable and operating expenses under the conservatism principle.
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