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ABC Tax is evaluating the profitability of their two customers, A and B. Total fixed costs are allocated evenly between customer A and B, and
ABC Tax is evaluating the profitability of their two customers, A and B. Total fixed costs are allocated evenly between customer A and B, and will remain the same whether they add or drop customers. Should ABC Tax drop customer B? The profit/loss for each customer is shown below. Should customer B be dropped?
A | B | |
Revenue | 250,000 | 140,000 |
Variable costs | 112500 | 63000 |
Contribution margin | 137,500 | 77,000 |
Allocated fixed costs | 80000 | 80000 |
Customer profit (loss) | 57,500 | -3,000 |
No, profit will decrease if Customer B is dropped. | ||
Yes, because any customer showing a loss should be dropped. | ||
Yes, because their revenues are much lower than Customer A. | ||
Yes, profit will increase if Customer B is dropped. |
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