About 80% of Media's business is directly related to promoting SC' 5 activities. Media bills SC's corporate ofce for all advertising and promotion related to SC's activities. Advertising and promotions have signicantly increased this year, in part due to large costs associated with the forthcoming opening of \"Rue St. Jacques.\" Media has billed SC $12 million this year for advertising and promotion, an increase of $7 million over the preceding year. SC has $43 million invested in Government of Canada treasury bills. During the past year, a portion of these treasury bills was set aside to cover interest and principal obligations on the company's syndicated loan of US$25 million. At the time the loan agreement was signed, SC entered into a forward contract to buy US dollars for the same amounts as the obligations under the syndicated loan and for the same dates as the obligations came due. SC considers that in substance the debt has been settled and, as a result, both the treasury bills and the syndicated loan