a)calculate the total cost per yoyo

b) determine the desired ROI per yoyo

c) calculate the markup percentage on the total cost per yoyo

d)calculate the target price per yoyo

Wildhorse Inc. produces and sells yo-yos. It is currently planning to launch a new glow-in-the-dark model. The following are the projected costs based on projected units sold of 100,000 $1.45 Variable costs per unit: Direct materials Direct labour Variable manufacturing overhead Variable selling and administrative expenses 1.20 1.35 2.20 Annual fixed costs and expenses: Manufacturing overhead Selling and administrative expenses $50,000 35,000 Wildhorse Inc. will invest $1,000,000 for this new launch and would like to earn a 14% return on its investment. The old model of yo yo sells for $7.56