Acc305

1

Benchmarkingthatinvolvescomparisonwithbestpracticesthatoccurinanyindustryistermed

Select one:

A.functionalbenchmarking.

B.reversebenchmarking.

C.competitivebenchmarking.

D.internalbenchmarking

2

Benchmarkingthatinvolvescomparisonwithother divisions of the same organisation is termed:

Select one:

A reversebenchmarking.

B internalbenchmarking

C competitivebenchmarking.

D functionalbenchmarking.

3.

Which one of the following isNOTone of Porters fiveforces:

Select one:

A Threat of new entrants

B Threat of government regulation

C Bargaining power of customers

D Threat of substitute products

4

Which one of the following isNOTone ofKotlerscompetitorresponses:

Select one:

A Selective

B Contemplative

C Tiger

D Laid back

5

A value-added activity is one:

Select one:

A which the firm has determined is not essential in the production of the product.

B which increases the value of the product from the supplier perspective.

C which the firm should eliminate where possible.

D which increases the value of the product to the customer and the customer is prepared to pay for