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According to the BCG growth - market share matrix, are strategic business units ( SBUs ) with products that have a dominant market share in
According to the BCG growthmarket share matrix, are strategic business units SBUs with products that have a dominant market share in highgrowth markets.
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Operations Management Processes and Supply Chains
Authors: Lee J. Krajewski, Manoj K. Malhotra, Larry P. Ritzman
11th edition
978-0133872460, 133872467, 133872130, 978-0133872682, 133872688, 978-0133872132
