According to the Harvard Business Review article, "Harnessing the Science of Persuasion," persuasion is governed by the following principles which can be taught, learned and applied except: According to the Harvard Business Review article, "Harnessing the Science of Persuasion," persuasion is governed by the following principles which can be taught, learned and applied except: Bonds can be created through similarities and affection. Peers have significant influence compared with a stranger. Employees work productively in a formal structure. Well-selected experts provide shortcut for human decision making