Question
according to this respond give a feedback based on An orthodontic office is an interpersonal service (5 points) that must accommodate the needs of both
according to this respond give a feedback based on An orthodontic office is an interpersonal service (5 points) that must accommodate the needs of both employees (5 points) and clients(5 points). Consequently, servicescape design should consider the needs of both groups, i.e., both employees (5 points) and clients(5 points).
Respond: Servicescape is defined as the physical environment where a service can take place. Of the three options provided, an interpersonal service is undoubtedly the servicescape that most aptly describes an orthodontic office.
A self-service servicescape is one where the customer can serve themselves without the assistance of personnel or a provider. Seeing as you can't provide yourself this particular service and require a professional to carry it out. this clearly is not the correct option
A remote servicescape is one where the customer does not need to be physically present before the service provider in order to receive the service. Obviously the orthodontist can not put your braces on you without physically being with you, so it's safe to say this is not correct either.
An interpersonal servicescape is one where the customer requires a service provider to carry out the service for them, which is accurate in this case since you can't put on your own braces and you have to be physically present before the service provider in order for the service to be performed.
Given this servicescape, it is crucial that Dr. Crane has an office that designs an appropriately sized waiting room. Since the service can not occur remotely, people will have to physically turn up to this location, and thus there will need to be enough room in the waiting area to seat them all comfortably. Because of the necessary waiting room there also needs to be a reception area for the customers to be greeted and to serve as a positive first impression for the customer experience. Additionally, this particular service needs to be carried out in privacy- meaning seperate rooms need to be created with enough distance between them and with structural design that facilitates this privacy for the customers.
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