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Accounting Discussion: Discussion: Why meet earnings benchmarks? Watch the video Apple Jumps on Earnings (Links to an external site.). What factor is addressed that makes

Accounting Discussion:

Discussion: Why meet earnings benchmarks?

Watch the video Apple Jumps on Earnings (Links to an external site.). What factor is addressed that makes companies concerned about meeting (or beating) earnings benchmarks? Can you think of other factors?

You can listen to Apple's full Q4 earnings call here. (Links to an external site.)

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