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Ace Corporation uses, in its radio ads, a recording by Adam, who owns the rights, without paying for the use. Over time, the song comes

Ace Corporation uses, in its radio ads, a recording by Adam, who owns the rights, without paying for the use. Over time, the song comes to be associated with Ace's products. Adam sues Ace. Ace is liable to Adam

a. defamation

b. appropriation.

c. conversion.

d. none of the choices

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