Activity 1:

Internet search Look for real situations involving intellectual property (IP) issue in business. Answer based on the given below:

Example Only:

source

https://www.philstar.com/lifestyle/health-and-family/2012/04/17/797307/ascof-lagundi-story-science-behind-nature

Summary:

Lagundi was the result of research on Phil. herbal medicine. It was registered as a patent and licensed to Pascual Laboratories which markets it as Ascof Lagundi. Being a highly popular cough remedy, it generated benefits not only for the pharmaceutical company but also for the patent owners.

Implications for your company

(at least 2, either legal and/or business)

1. Engage in research & development.
2. The company can engage in inclusive business by buying the raw materials from farmers.

Example same on the top:

\fabout a company using IP for the public good/welfare about the negative consequences/disadvantages of IP Louis Vuitton is one ofthe luxurious products in the market. In the Philippines there are so many overrun products of LV. Because there is a market here in the Philippines that is full of fake stuff. LV representatives also fly to Manila for further investigation. The perfect scenario here is there are some bogus sellers that sell fake luxury bags like Louis Vuitton but with an expensive amount. The company is very worried because this kind of fake bags incident might reflect the image of their company. The reason here is the originality of the design of the bags can be copy by the other somewhat called a fake factory of goods # source Summary (at least 3 sentences) Implications for your company EX. https://www.philstar.com/lifestyle/health-and- Lagundi was the result of research on Phil. herbal medicine. It was registered (at least 2, either legal and/or business) family/2012/04/17/797307/ascof-lagundi-stor as a patent and licensed to Pascual Laboratories which markets it as Ascof 1. Engage in research & development. y-science-behind-nature Lagundi. Being a highly popular cough remedy, it generated benefits not only 2 . The company can engage in inclusive business for the pharmaceutical company but also for the patent owners. by buying the raw materials from farmers