Adhere to the instructions and be detailed

Financial Analysis

This is the final piece of the business as you prepare to put all the pieces together for

your final presentation.

This section of a business plan would be really important to investors who you would like to

seek funding from. Often even securing funding from family members requires entrepreneurs

to show that they have thought about all the financial aspects of their business.

The questions below will help you pressure-test your ideas so you can come up with the

one idea that you believe will be your ticket to an A grade in the project

1. How much money will you need to spend on capital

expenditures?

Imagine any equipment, supplies, tools, vehicles, you will need.

2. What are all other costs that you will need to start your

business and then to run it?

3. How many products do you need to sell each month, each year

to break-even?

FINANCIAL ANALYSIS SUBMISSION REQUIREMENTS

1. How much will it cost to start your business?

a. What are all the human resources costs (labor costs)?

b. What are the all the filings and government regulation costs required to

start?

c. What is the total capital expenditure costs (research everything that may

be a capital expenditure)?

d. What is the total cost of bringing the product to market (think about

product testing, packaging, manufacturing, employee training, shipping,

logistics, etc.)

e. What are all the marketing costs (recall the 4 actions)? Be specific,

research cost per advertisement.

2. Now it's time to showcase your revenue projections. How many units do you plan

to sell and what price?

a. How much revenue will the sales forecast generate in 1 month, 1 year, 3

years?

b. When will you break-even?

c. When will you generate a profit?

d. To answer #2.b and #2.c, please present an income statement

e. Also, provide a balance sheet

All question is top, the bottom is connected read information.

My last business plan that connect this assignment, Please read: Business Plan Homework 3

The business to be conducted is in the service market since it is a restaurant whose geographical location should be in the University District, Seattle. This location is suitable for the business since the targeted primary customers are the students in the colleges in that location and also a few apartment dwellers and employees in surrounding offices. The economy of the targeted location is rapidly growing as it has become an area of interest for public and private sector developers. It is for this reason that the area is expected to grow which will help the business develop. In the past 10years, the service market has had significant innovations and advancements as restaurants are evolving and embracing technology in their development. The digital platform is being used to communicate with customers and also for marketing purposes like the use of emails and social media to promote products and engage with customers. The business is meant to operate online and physical location so as to reach various customers (Godsey, 2010). The business is bent on having several strengths, weaknesses, opportunities and threats. Some of the strengths include having a strong and skilled team who will be trained to provide excellent customer service, a substantial capital and enough funds to establish the business and also the location of the business will allow easy access of resources like electricity and water and also easy access of customers. Some weaknesses that are associated with the business are lack of an existing customer base and lack of enough workforces. Opportunities anticipated for the business include rapid growth and expansion and the changing market trends and technology revolution. On the other hand, the business may experience some threats like growing competition and saturation in the market (Pinson, 2008.)

The business has several competitors within the area and also in other regions who are offering the same or similar services. Some of these competitors include Hitchcock in downtown Seattle, The Tilth which focuses on vegans and vegetarians and finally Archipelago which majors in Filipino dishes. These competitors have an advantage of offering specialized products without having to offer a variety of products. This strategy has helped the competitors earn many customers who seek their products. On the other hand, they don't get to serve other dishes which make them disadvantaged. Also these competitors do not have a strong online presence therefore are not in touch with their customers.

The primary customers of the business are the students in the colleges and universities in that location. The apartment dwellers in the area and employees in the area are not limited to the services offered as there will be breakfast, lunch, dinner and snacks served. To reach customers and grow loyalty, the business will establish a strong and active online presence where the products can be marketed and engagement with different customers will be done. There will be discounts given to customers on different days of the week so as to allow everyone to afford the products and make purchases. Having that the primary customers will be students; the business will invest more on snacks and beverages and also conduct an analysis to get to know the type of meals students purchase frequently. With this information, the meals can be prepared throughout and made available to the students. It will also be easy to communicate with them through Facebook and Instagram since they use those channels the most (Godsey, 2010).

The students are mainly interested in art, adventures and food, using this, the restaurant will partner with them to provide packages which they can snack on while traveling or going on adventures, supporting their art by sponsoring their art missions like opening of galleries. This will be enabled by having monetary funds set aside for such activities and also asking other customers for support. This will be included in the marketing objectives which include; growing the market share, having a 10% profit increase in six months of operation, increasing the workforce in the next one year and product diversification according to how the consumption of the available products will turn out (Abrams, 2003).

The marketing plan of the business is meant to be closely implemented in the first year where the restaurant will focus on available products and monitor how they perform before diversifying, the price of the products will be relatively low compared to the competitors in order to gain customers, promotion of products will be done online and on the physical location so as to reach more customers and the location of the business should allow the business to perform well and gain customers. By doing this, the business is meant to thrive and compete well in the market.

Work Cited

Abrams, R. M. (2003). The successful business plan: secrets & strategies. The Planning Shop.

Godsey, J. A. (2010). Organic Restaurant Business Plan.

Pinson, L. (2008). Anatomy of a Business Plan: A Step-by-step Guide to Building the Business and Securing Your Company's Future. Aka associates.