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advertising and promotion 3. Explain how focus group research is conducted. Comment on the advantages and disadvantages of this form of research. 4. List and

advertising and promotion
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3. Explain how focus group research is conducted. Comment on the advantages and disadvantages of this form of research. 4. List and discuss the advantages and disadvantages of primary data. 5. Identify and discuss the significant sources of secondary data. 6. List and discuss the advantages and disadvantages of secondary data

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