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After a couple of hours with Felix you have assembled the following information from him: - Orohena Pearls (owned by a business school roommate of

After a couple of hours with Felix you have assembled the following information from him:

- Orohena Pearls (owned by a business school roommate of Felix), an established supplier of Tahitian Pearls, located close to Pape'ete in Tahiti, is prepared to give him exclusive rights to sell their products in Switzerland for a six-year period in exchange for an upfront payment for those rights;

- Single, undrilled, pearls sell in Tahiti for an average of 14,800 XPF each and Orohena Pearls (OP) is prepared to sell them to Felix at a 35% discount to this price (XPF is the international code for CFP francs the currency used in Tahiti and other parts of French Polynesia)

- OP would ship to Felix on receipt of payment for each order; - Felix has found out that air freight (including insurance) from OP via courier would cost on average XPF 1,800 per pearl, and that the time from him placing an order to receiving the goods in Zurich would be three weeks (including the preparation and packing time in Tahiti); he would also have to pay the courier cost to OP on ordering;

- Felix plans to order from OP monthly and intends to maintain a minimum stock of four weeks' worth of sales to ensure that he will be able to supply a suitable range of pearls to customers;

- He will buy racking and a special safe at a total cost of CHF 5,700 to store the pearls, and has found a small commercial room nearby that he can rent for CHF 850 per month, payable monthly in advance, plus a security deposit of three month's rent (refundable in full if there is no damage to the premises);

- He will also install an alarm system at an initial cost of CHF 5,500, plus a CHF 100 per month monitoring fee;

- Felix will sell the pearls by internet only, and is planning to spend CHF 8,000 with a website designer to develop the site;

- He has already spent CHF 9,000 on a market study that told him that once established, demand would be about 250 pearls per month, although in the first year sales would start at only 30 in the first month before building up slowly to the full level at the end of the first year, after which they would remain constant;

- The above study assumed an average selling price in Switzerland of CHF 270 per pearl (ignore any impact of VAT/sales taxes in your calculations); Packaging and shipping within Switzerland would average CHF 15 per pearl, and Felix is not currently intending to charge that to the customer;

- All internet sales would be by credit card, with the credit card company taking 1.2% per sale and remitting the total monthly to Felix fifteen days after the end of each calendar month;

- Felix believes that two students could run the operation part time at a total monthly cost to him (including employer's social charges) of CHF 3,600 each;

- Felix believes that if necessary he could borrow up to an additional CHF 75,000 at 6% p.a.;

- The effective overall marginal tax rate on income from a company set up to undertake this activity would be 40%, payable one year in arrears;

Felix has also told you that he can invest any available cash at an after tax 4% per annum. Felix also has a friend, Paula, who owns two jewellery shops in the Zurich area. Paula is interested in the venture and has agreed that if Felix can incorporate the pearls into pendants, she would give him a one year contra to purchase 30 pendants per month. She would pay Felix CHF 170 cash for each pendant (to be paid on delivery to Paula), and these sales would be in addition to the internet sales outlined above (and would start immediately). To do this Felix would need to purchase a small drill and jig (costing CHF 550) to hold the pearl while drilling, as well as silver chains and clasps at a cost of CHF 25 per set, plus CHF 7.50 for a presentation box for the pendant. He would also hire an assistant specifically to make and deliver the pendants at an additional cost of CHF 350 per month.

Prepare a Profit and Loss Statement for the year.

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