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After determining that the breakfast treat venture you started last week is viable but you WILL NOT retire as a millionaire in 5 years, you

After determining that the breakfast treat venture you started last week is viable but you WILL
NOT retire as a millionaire in 5 years, you decide that you can sharpen you pencil a bit and take
a better look at the opportunity and do some more rigorous analysis. As luck would have it, you
now know how to do this.....funny how things work out, huh?
You will manufacture your product offshore because the labor rates are significantly lower.
However, getting up and running will now cost the company $3,000,000 for capital equipment;
but the additional $400,000 for development expenses now drops to $200,000(chump-change).
The equipment is expected to have a useful life of 5 years (again, a convenient coincidence).
You discover that the demand for this product will be different from what you thought originally
as you now expect this to be a fad product and take the market by storm initially, with demand
falling off sharply after year 2(when the Sugar Coated Sugar Cubes cereal manufacturer goes
on the offensive, adding caffeine to their product and giving away video games in the box). The
expected sales volume is year 1 is 3,400,000 units, year 2 is 2,000,000, year 3 is 900,000, year
4 is 500,000, and year 5 is 200,000.
A few facts
Unit sell price is still the same as what you had in your previous analysis but the unit cost will
change due to lower labor rates off-shore.
The next page is your notes and facts for the offshore manufacturing process. A typical
batch size is 100,000 units.
Corporate income tax rate is 21%(going with the minimum here)
You need to calculate the companys cost of money (a.k.a. rwacc)
The debt-to-equity ratio is 2:3
The risk free rate is 5%
The market risk premium is 10%
The beta for this situation is 2.8
You will finance the entire $3,000,000; the financing will be at 7% and only 1 payment per
year (5 total payments) for simplicity.

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