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After noticing sales declining over the past quarter, a sales manager decides to implement new strategies for their employees. The manager first identifies the current
After noticing sales declining over the past quarter, a sales manager decides to implement new strategies for their employees. The manager first identifies the current practices and creates a plan to stop their ineffectiveness. Next, the manager communicates and trains the employees on the new sales strategies. Finally, the manager evaluates the effectiveness of the newly implemented strategies by analyzing the changes in sales data. Which of the following steps in Lewin's three-step model describes the manager creating a plan to stop ineffective practices? Select an answer and submit. For keyboard navigation, use the up/down arrow keys to select an answer. a Unfreezing b Changing c Analyzing d Refreezing
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