After reading the article explaining this case , imagine that you are a risk management officer tasked with explaining the company's duty of care in situations where some consumers have been injured by your company products, yet you continue selling the product. how do you define (a) a company's duty of care, and (b) actions that would be a breach of that duty?

Article link is http://www.jtexconsumerlaw.com/V11N1/Coffee.pdf