Question
After reading the case Compsis at a Crossroads consider the international position of the firm. *Analyze the U.S. market and, using specifics from the case
After reading the case Compsis at a Crossroads consider the international position of the firm.
*Analyze the U.S. market and, using specifics from the case study,
*Explain each of the four components of the Diamond Model and then apply them to the Compsis.
*Based on your analysis of this model, select and justify your choice for the optimal international business strategy for the firm.
*Then, select and justify the best market entry option for Compsis to implement possible US expansion.
The link
https://mitsloan.mit.edu/LearningEdge/CaseDocs/07-044-Compsis-at-a-Crossroads-Lehrich.pdf
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Auditing Cases An Active Learning Approach
Authors: Mark S. Beasley, Frank A. Buckless, Steven M. Glover, Douglas F. Prawitt
2nd Edition
0130674842, 978-0130674845
