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After reading the Omnichannel vs Multichannel and Omnichannel Marketing Guide articles, please answer the following questions 1-What is the difference between omnichannel and multichannel based

After reading theOmnichannel vs MultichannelandOmnichannel Marketing Guidearticles, please answer the following questions

1-What is the difference between omnichannel and multichannel based on the customer view? Explain it.

2-How is personalization related to the omnichannel approach?

3-Explain two marketing strategies based on the omnichannel approach.

Note: Intext citation is must in the paragraphs

Support your answer with suitable references

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