After reading the preliminary materials on the course website and the Smartsettle case study think about the way Porter's and Mintzberg's strategy conceptualizations apply to transformational entrepreneurial activities. Then in a short essay , respond to the following questions:

What are the key questions that new entries into a global economy face? What do you need to know to explore the impossible? Why might business guru Tom Peters suggest that it is always best to be the second entry into your field? What do you need to know from our client to maximize your ability to propose a strategy?